Life Sciences: Changing the Paradigm for Clinical Trials

Imaginal Labs helped a bio-pharma company reduce the cost and time that it takes to develop and bring to market a new life-saving medicine by 30%.

Our client gathered the top 50 people in their clinical development organization responsible for a multibillion $ pipeline of promising drugs. The DesignShop® environment allowed the participants to challenge all aspects of the current state and design and stress test new alternatives. The result was an action plan that embraced radical external collaboration with competitors and leveraged technology and data in new ways.

The results? Strategies to reduce the development time by 3-5 years and save $500 million – more resources to invest in new medicines and more lives saved sooner.

Pharmaceuticals: Global Access to Medicines

Imaginal Labs helped a global Pharmaceutical company design a commercially viable and operational strategy that could get their life saving medicines to the 4 billion people in the world who make less that $3 a day.

Our client brought 60 executives from all parts of the company – R&D, manufacturing, legal, sales and marketing, public affairs and philanthropy, the local heads of their operations in Africa, Russia, Brazil, Mexico, Turkey. We added the insights and resources of key external stakeholders – the World Bank, the American Cancer Society, Grameen Bank, the Gates Foundation, FedEx, and others.

Together, we designed an approach that could heal the world and a business model to sustain the company’s efforts commercially.

Retail: Enhancing the Customer Experienc

Our client is a global retail company that had grown through acquisitions and that had a history of operating autonomously.

Imaginal Labs worked helped them create a positive in-store experience that their customers would be experience in a similar way across divisions and geographies. We brought together 50 executives from across the divisions and geographies into a DesignShop® to start a visioning process to align everyone around:

• What does the in-store experience look like in 2020

• How do we get there from where we are today?

• How do we move with speed and confidence?

• How do we do it in a way that fully engages our employees as well as our customers?

In addition to creating a seamless customer experience, we increased employee engagement, customer engagement, and brand value.

Healthcare: Optimizing Next Generation Human Resource

This large Healthcare Company was anticipating doubling its employee base from 250,000 to 500,000 in five years or less. They needed a Human Capital function that could support this employee growth across vastly different business without exponentially increasing costs. A key priority for the CEO and Chief Human Capital Officer was ensuring the Human Capital team had a solid model that could scale but also be customized for each business in a tightening hiring market and to optimize the next generation workforce.

After an Imaginal Labs DesignShop®, leaders said the session/:

• Established a creative environment where they could study relevant information quickly

• Ignited the group with powerful modeling techniques

• Created a business model based on each unit’s “stage of enterprise”

Non-Profit: Advancing the Multifatih Movement for Justice

Imaginal Labs brought 85 religious leaders and activists together in a DesignShop® to explore ways to advance the multifaith movement for justice. The leaders came from every faith tradition, different generations, different races and sexual orientation, and from across the political spectrum. And they left as a community committed to collective impact and collaboration.

Together we:

• Explored how we think change happens and how our different approaches might connect and reinforce each other

• Discovered ways to leverage and magnify our assets in order to get to scope and scale

• Created a common vision of a better world to accelerate our collective impact

• Equipped everyone for the journey ahead by sharing tools, methodologies, and relationships

Professional Services: Solutions for Healthcare Transformation

This professional services firm aimed to design a set of breakthrough solutions to help its Life Sciences clients transform their companies to meet the opportunities of a changing global healthcare landscape.

Imaginal Labs brought together 65 partners in this professional services firm for a DesignShop that was held simultaneously in London and New York. We used all 24 hours in the day by passing the work baton from US to Europe and back again so that the two locations were always working together. The solutions we developed were worth millions in incremental revenue.